Kelsea Ballerini

Unapologetically Unapologetically

Marketing Highlights

Kelsea Ballerini Unapologetically Novemeber 3, 2017

7/25 – NYC Press • GMA “Legends” performance – Street Date & Album Title Announce • Jimmy Fallon “Legends” performance 7/29 – AEC Execs to West Palm Beach show

8/7 – FourSquare promotion goes live with :30 clips of all tracks being unlocked

8/8 – Account meetings • iTunes Meeting - Ken, Sally, Steve, Stephanie, Neil, MA, Cat • Amazon – Kelly Rich & Emily Cohen • Pandora – Beville & Rachel • Laura and John from Spotify met a different times 8/11

Digital Pre Order goes live – Advertising campaign is set • “Legends” – Single #1 Instant Grat #1 • “Unapologetically” Instant Grat #2 • Album is on iTunes Pre-Sale Page • Unapologetically is placed in “Hot Tracks”

Physical Pre Order goes live • Tier 1 - $20 Autographed CD • Tier 2 - $$$ Autographed CD, Locker Calendar &T-Shirt • Tier 3 - $$$ Autographed CD, Locker Calendar, T-Shirt & Jean Jacket

8/17 – Met with Target buyers to play them the album in Minneapolis offices

9/14 – Perform for Target Corporate Meetings in Minneapolis 9/15 - ACM Honors airing on CBS, performed "Legends" and medley of number one hits ("Love Me Like You Mean It," "Dibs," and "Peter Pan"
9/21 – Project Runaway airdate (Lifetime) – Not announced

9/22 – “High School” – Instant Grat #3 – Xfinity video to be placed and live Spotify Pre-Save campaign goes live Spotfiy - Stream to Unlock Advertising Campaign set

9/26 – Ellen appearance – Not Announced

10/17 – Spotify Single Session to be taped

10/20 – “I Hate Love Song – Instant Grat #4 – Advertising camapaign is set. Teaser Content to go live

11/3 – Street Date: Advertising campaign Radio & Digital Digital Campaign – Influencer, Pre Roll, Social Platforms, YouTube etc. Radio Campaign – Syndicated Radio Networks, Major Airplay Radio Markets etc. Satellite Radio Tour (40 Major Markets) Late Night TV performace Morning AM TV performance

11/4-11/5 – Radio Special for Radio chains • IHeart • CBS • Sirius XM • 40 Minute open ended interview/radio special to run in C & D markets

11/8 – CMA Awards (ABC) – Potential performance

Bio

Hailing from Knoxville, TN, singer/songwriter Kelsea Ballerini moved to Nashville, TN at age 15 to chase the dream of becoming a songwriter. At age 19, Kelsea signed a publishing deal with Black River Publishing in 2013. Later that year, Kelsea signed a record deal with Black River Entertainment and her debut single, “Love Me Like You Mean It” is digitally available now.

Tracklist

Track Title Length
1 Graveyard 3:46
2 Miss Me More 3:11
3 Get Over Yourself 3:19
4 Roses 2:57
5 Machine Heart 3:07
6 In Between 3:27
7 High School 3:54
8 End of the World 3:27
9 I Hate Love Songs 3:10
10 Unapologetically 3:38
11 Music 3:21
12 Legends 4:05

Home Market

Knoxville, TN - United States

Album Details

Artist

Kelsea Ballerini

Album Title

Unapologetically

Street Date

11/03/2017

Order Due Date

10/06/2017

Discount

5% (ends 11/09/2017)

Genre

Country

Label

Black River Entertainment

Configuration

CD Longplay

Price Code

CD13

UPC

851491003304

Box Lot

30

Catalog #

BRE20171

Album Details

Artist

Kelsea Ballerini

Album Title

Unapologetically

Preorder Date

08/11/2017

Street Date

11/03/2017

Genre

Country

Label

Black River Entertainment

Configuration

Digital Audio Longplay

UPC

886446679501

Tour Dates

Bandsintown