Lowly

Heba Heba Heba

Marketing Highlights

"Danish band Lowly make jazzy, soaring widescreen pop" - Brooklyn Vegan

  • Hotly-tipped Danish quintet Lowly are pleased to announce their debut LP Heba that will see release on February, 10th, 2017 via seminal label Bella Union. As remarkable as their music is, the band only came together as a band in 2014, having met at the musical academy in Aarhus, Denmark.
  • Early press support & interest from Noisey, Stereogum, Brooklyn Vegan, Pitchfork, Consequence of Sound & NPR.
  • Full Specialty and College Radio campaign impacting around release
  • Debut Ep received support from KCPR, KCSB, WVKR, WLUW & KEXP

Bio

Lowly is a Noise-Pop quintet from Arrhus, Denmark. Their highly anticipated debut album, Heba, is as uniquely sensual, rhythmic and mesmerising a brand of modern pop as you’ll hear in 2017: restlessly inventive, exquisitely melodic, and defying easy categorisation.

As remarkable as their music is, Lowly only came together as a band in 2014, having met at the musical academy in Aarhus, Denmark. Despite all five members being involved in different studies, and having their own pre-existing endeavors, Nanna Schannong (lead vocals, guitar), Soffie Viemose (lead vocals, laptop), Kasper Staub (synthesisers), Thomas Lund (bass, Moog) and Steffen Lundtoft (drums, percussion) soon found common musical ground; a restlessly inventive and exquisitely melodic sound that refutes easy categorization.

The band themselves call it “noise-pop, and everything in between”. In this case ‘noise’, explains Kasper Staub, refers to the textures and treatments via laptop and guitar. This gives Lowly songs unpredictable, shape-shifting qualities (brilliantly layered by the band and co-producer Anders Boll, Efterklang’s long-trusted engineer/soundman), though a core of wistful melancholy remains, further intensified by the enigmatic lyrics.

“We think of our music and lyrics more like a painting, we think it should all melt together,” says Staub. “We’re all interested in developing ourselves as songwriters, and working in new ways, with different ideas.”

Vacillating between vintage and modern, emotion and energy and heart and soul, Lowly are a fresh band breathing a timeless life into the modern realm of indie music. This early on, it suggests that the potential for this standout act is limitless.

Tracklist

1. Still Life
2. Deer Eyes
3. Look at the Sun
4. Mornings
5. Cait #2
6. Prepare the Lake
7. Stubborn Day
8. Pommerate
9. No Hands
10. Word
11. Not So Great After All

For Fans Of

Beach House
Grizzly Bear
Bjork
Cocteau Twins
Stereolab

Home Market

Aarhus, Denmark

Album Details

Artist

Lowly

Album Title

Heba

Street Date

02/10/2017

Order Due Date

01/13/2017

Discount

15% (ends 02/16/2017)

Genre

Rock/Alternative

Label

Bella Union

Parent Label

PIAS America

Configuration

CD Longplay

Price Code

CD16

UPC

5414939950735

Box Lot

30

Catalog #

BELLA568CD

Album Details

Artist

Lowly

Album Title

Heba

Street Date

02/17/2017

Order Due Date

01/20/2017

Discount

10% (ends 02/23/2017)

Genre

Rock/Alternative

Label

Bella Union

Parent Label

PIAS America

Configuration

Vinyl Longplay 33 1/3

Price Code

LP22

UPC

5414939950728

Box Lot

15

Catalog #

BELLA568V

Album Details

Artist

Lowly

Album Title

Heba

Preorder Date

11/02/2016

Street Date

02/10/2017

Genre

Rock/Alternative

Label

Bella Union

Parent Label

PIAS America

Configuration

Digital Audio Longplay

UPC

886446194127

Tour Dates

Bandsintown

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